May 8, 2013 – Erie Insurance ranks the "Highest in Customer Satisfaction with the Auto Insurance Purchase Experience" in the J.D. Power and Associates 2013 Insurance Shopping StudySM.
The global marketing information services company asked thousands of people recently about their experience shopping for auto insurance with ERIE and 24 lead insurance carriers. ERIE received the highest customer satisfaction index score of 854 on the 1,000-point scale, surpassing the industry average of 828.
Three factors are measured in the study to determine overall satisfaction: price, distribution channel and policy offerings.
"This study speaks directly to the importance of an insurance agent in the shopping experience, said Terry Cavanaugh, president and CEO of Erie Insurance. "The guidance, insight and personal attention agents give their clients is not something that can be replicated online."
ERIE has nearly 9,000 independent Agents that sell insurance in 11 states and the District of Columbia. As licensed professionals, ERIE Agents have extensive product knowledge to help shoppers make important decisions about auto, home, life or business insurance.
"Our Agents are real people in real places who serve as trusted advisors in the communities where they live and do business," said Terry. "Their efforts, combined with the work of our employees, are an absolute reflection of our continued pledge to be Above All in SERVICESM."
The 2013 U.S. Insurance Shopping StudySM is based on responses from more than 16,100 shoppers who requested an auto insurance price quote from at least one competitive insurer in the past 12 months and includes more than 50,000 unique insurer evaluations. The study was fielded in January 2013.
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Erie Insurance received the "Highest in Customer Satisfaction with the Auto Insurance Purchase Experience" score in the proprietary J.D. Power and Associates 2013 Insurance Shopping StudySM. Study based on 16,171 total responses, ranking 24 providers and measuring the opinions of consumers shopping for a new auto insurance policy. Proprietary study results are based on experiences and perceptions of members surveyed January and February 2012. Your experiences may vary. jdpower.com